MOBIL RUN THE ISLAND 2026
Sun, 01 Feb 2026 | by M Style
Mobil Run The Island by M Style is a premium lifestyle running event designed as an “experience run” that blends fitness, community, and tropical lifestyle into one curated platform.
The event was held on February 1, 2026, in Nusa Dua, Bali, successfully gathering more than 1,000 participants (1,080 runners) across lifestyle runners and performance runners, alongside invited guests, communities, and key opinion leaders.
Unlike conventional races, Run The Island positioned running as a lifestyle expression, creating a platform where movement meets social experience. The event featured 5K and 10K categories, supported by a relaxed race window that allowed participants to engage at their own pace, followed by a finish line social experience designed to encourage interaction, content creation, and brand engagement.
The audience consisted of urban, lifestyle-driven individuals, including professionals, creatives, entrepreneurs, and active communities who are highly engaged in wellness, fashion, and social experiences. This curated segment represents a high-value audience with strong purchasing power and social influence, making the event highly relevant for premium and lifestyle brands.
The event was supported by Mobil™️ as Title Sponsor, alongside key partners including BMW, which showcased its latest vehicles and served as the official safety car throughout the race, reinforcing the event’s premium and performance-driven identity. Additional partners included Renaissance Bali Nusa Dua Resort as Official Hotel Partner, PVR as Official Jersey Partner, RSUP Prof. Dr. I.G.N.G. Ngoerah as Official Medical Partner, and RIOT as Community Partner.
Through its integrated concept combining running, community, lifestyle, and branded experiences, Mobil Run The Island established itself as a strategic platform for brands to gain direct exposure, build meaningful engagement, and connect with a curated audience within a premium tropical setting in Bali.